ASUS
3D Motion & Interactive
3D model, interactive hologram, 3D print and projection mapping for the launch of the new ASUS ROG Zephyrus.
From 3D model to physical object. A multi-layer launch experience for the new ASUS ROG Zephyrus.
(Concept)
Created for the launch of the new ASUS ROG Zephyrus, the project started with a detailed 3D model built for visual accuracy and brand precision. From the start, it was designed to live in more than one medium, becoming the foundation for every stage that followed.
(Execution)
The model was first brought to life as an interactive hologram display. It was then 3D printed as a physical object, designed as a canvas for projection mapping. Animated textures and visual effects were mapped directly onto the print, transforming the object into a living work of art.
